Picnic and Pop is a two day family festival held on manor park in the heart of Aldershot and is supported by Rushmoor Borough Council. There are two stages of music as well as a variety of other family entertainment.
Now in its fourth year, Picnic and Pop has firmly established itself as the largest and most anticipated annual event in the area. 2022 saw 8,500 through the gates over the weekend with a licensed capacity of 5,000 each day.
Our demographic is mainly young families with 90% of ticket purchasers in the local GU postcodes.
We are hugely grateful for the support we have from local business which helps keep the ticket prices to a minimum and enables us to also support to local charity.
This is a wonderful opportunity to raise your companies profile in the area whilst supporting the local community at one of the most anticipated and high profile annual events in the calendar year.
A large percentage of our marketing is online using social media as well as online publications that also print.
We will promote your company directly to our followers on our social channels by posting on your behalf and also tagging you in our posts.
30,000 A5 leaflets are distributed across the local area at Primary Schools, public events and venues as well as household delivery to Aldershot and Wellesley.
Each sponsor has their own advert on the back of the flyer as well as logo on the front.
Banners and A1 posters are also put up across the area.
5000 programmes will be printed and distributed at the event which have an advert for each sponsor.
The Picnic and Pop sponsorship package offers fantastic local exposure as a supporter of this community event with a 6 MONTH MARKETING PLAN
Standard Gold Sponsorship
Fee: £1500
Additional exposure with advert and logo more prominent on all publications. Logo placement on main stage as well as other benefits. Please get in touch to discuss.
Fee: £3000
Oliver Cluskey – 07768 042234
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